TMI USA

 



  Can You Top This?

Listed below are outrageous examples of poor or simply outstanding complaint handling. It is TMI's intention that each one of these examples will increase your personal understanding of how to improve your own complaint handling.

OVERSELLING SERVICE

Tom S. purchased a $300 modem from a well-known California store. It was about twice the discount catalog price, but the salesman told Tom he would provide good follow-up service. When some questions arose, our reader returned to the salesman and was told: "Sorry we can't help you. You'll have to call the manufacturer." So, Tom reminded him what he had said just two days earlier. The salesman replied that he really did mean to help, but he couldn't do anything about this particular situation. Tom was forced to call the manufacturer, and after a considerable run around, they gave him some advice.

How could this have been handled better? The salesman could have offered to call for Tom. The end result is that Tom is convinced that it is not a good idea to buy from this retailer--buying the same product from a cut-rate catalog seller would have been smarter.

We invite you to submit your "best" examples by fax or e-mail. We won't print any company names with the "poor" examples, because we believe that every organization fails from time to time. We will give credit to companies delighting their customers. In the case of the "poor" examples, we'll comment on how we think this situation could have been handled better. If you want us to list your name, please tell us that is what you want to do.



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